Content Strategy
A clear content roadmap — what to create, why it matters, and how it drives traffic, authority, and leads.
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About this skill
Most people staring at a blank "content plan" doc don't have a writing problem — they have a thinking problem. They don't know what to write, who it's actually for, or whether anyone will ever find it. This skill fixes that before a single word gets written.
It works through your business context, your customers' real questions, and your competitive landscape to build content pillars and topic clusters that are grounded in actual demand — not vibes. Every idea gets mapped to a buyer stage, scored against real criteria, and sorted by what will actually move the needle.
The difference between this and asking a generic AI to "give me blog ideas" is that this one asks the right questions first. It mines sales calls, support tickets, forums, and competitor gaps to find the topics your audience is already searching for — and the ones they'll share because they finally put words to something they felt but couldn't name.